Roots

Visual Thinking Lab

Art Outreach is a non-profit art education organisation that promotes visual literacy and art appreciations. Visual Thinking Lab (VTL) is a new outfit by Art Outreach, nested within the visual art prescint of Gillman Barracks. We were engaged to conceptualise a new identity for VTL.

Design Visual Thinking Lab runs programmes that expose participants to art and visual literacy and encourage deeper appreciations. By gradually exposing the underneath structure of the visual identity, it suggests to the viewer to see beyond the surface.