Panaplast Collection 2017/2018
To celebrate the launch of new collections for 2017 and upcoming 2018, we were engaged to refresh the Panaplast catalogue.
All aspects of the existing catalogue design were given thoughtful reconsideration. We introduced a new color scheme for the new cover design as a series. By revising the inside grid system to be more compact and efficient, we also reduced the bulkiness of the catalogues. This resulted in smaller and lighter catalogues to handle.
A visual campaign — 'Paint with Panaplast' is conceptualised and produced to introduce the new collections of laminate.